ESPN - Going The Way Of The Do-Do?

ESPN: The Total Sports Network (of areas surrounding Boston and New York)

The time has come. It’s time for “The New England/New York and NFL Network” – better known to some as ESPN – went away.

Did you know the Yankees and Red Sox played this weekend? Okay maybe you did, but do you know the outcome of any of the games? I sure don’t; and I attribute that in large part to having no access to ESPN anymore, and that’s voluntary.

With the advent of the networks for all four major sports, there really isn’t a need for ESPN anymore. For example, today I am listening to, as I always do, XM Radio’s MLB Homeplate (XM-175) for all of my baseball talk. Sure, they’re covering the Red Sox-Yankees matchup from this past weekend, but they’re covering lots of different topics. This morning they talked about historical improbable endings to baseball games because The Phillies’ Eric Bruntlett turned an unassisted triple play to end the Mets-Phillies game yesterday.

Also earlier today, Kansas City Royals manager Trey Hillman was on to discuss KANSAS CITY ROYALS BASEBALL. Do you think the super-mega-conglomerate which can’t be bothered with anything outside of New York or Boston (unless it’s the NFL) would ever consider spending anymore than a 30-second highlight segment on Kansas CIty unless it was of the Royals getting pummeled by the Yankees – and it not being about the Chiefs? If ESPN was your lone choice for sports information you would think MLB only had two teams (well, okay maybe three if you add the Cubs).

And in case you say, “well gee, that’s all well and good if you’re a baseball nut, but what about football? ESPN covers football.” To which I say, “why wouldn’t you watch the NFL Network instead?” It’s offered on just about every cable system there is. If you’re into satellite radio, Sirius offers an all-football NFL channel. The same is offered by the NBA and the NHL. Hell, even NASCAR and the PGA have their own radio networks and I know that The Golf Channel exists on television.

Why on earth would you ever rely on ESPN for any sports information anymore? Even if you are a fan of the Yankees or the Red Sox, there are 24-hour television stations devoted to those teams.

Maybe ESPN can put the “E” back into its name and move to a 24-hour network that provides just ports-based movies and mini-series. Sorta like an AMC of sports. They could keep the one useful network they have (ESPN News) and get rid of everything else.

With all of the information out there it seems time for these all-inclusive networks to rethink their strategies. Look at MTV and go back and look at where it was 25 years ago; or the Weather Channel. Wake up ESPN. Your days of pandering to a certain segment of your audience and forcing the rest of us to like it are numbered. If I want to hear about baseball that doesn’t have to do with Boston or New York, I can find it now. I don’t need you anymore and soon nobody else will either. I hope you enjoy a programming scheduled filled with World Series of Poker reruns.